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Marketing Manager- Teacher

Job description

We’re currently looking for a talented and tenacious Marketing Manager here at Findel to focus on engaging with the Teacher audience for our Hope brand.

This exciting role includes the full marketing mix, working collaboratively with internal and external partners including our Digital, Creative, Production, Buying & Sales teams; great communication and relationship building skills are key to success.

Findel is an eCommerce educational resources supplier in the UK and International schools and nurseries marketplace. We own several general and specialist educational brands; Hope, GLS, Davies Sports, Philip Harris, Spa4Schools, A-Z and LDA. Brilliance and being able to shine is at our core and we want our people to be true to themselves, embody our values, strive for greatness, take the challenge, be different and above all care for and help others be the best they can. We look for people who want to inspire future generations and who play a part in moving Findel forward for the greater good. We recruit people who stand out from the crowd, take responsibility for seeking out what adds value and think outside the box.

Your Role

Reporting to the Senior Marketing Manager some of the responsibilities of this great opportunity includes:

• Lead the business growth strand to drive improved brand market share.

• Devise and implement the customer engagement plan alongside growth ambition and key KPI metrics.

• Work with the Business Insight team to define termly targeting strategies, undertake post campaign analysis and implement recommendations for future activities.

• Accountable for full campaign management inclusive of brand objectives & targets, campaign briefing, test & learn evaluation.

• Build a collaborative working approach across central business functions to ensure alignment and deliver business growth ambitions.

• Manage key brand relationships with third parties and industry influencers, seeking commercial opportunity and brand awareness.

• Keep up to date with market trends at both micro and macro level, using this information to inform decision-making and maximise opportunities.

• Structured tracking of competitor activities for benchmarking purposes.

• Manage the annual events program and the advertising program across all channels.

About You

We’re ideally looking for candidates with the following skills and experience:

• Degree level or CIM qualification

• Previous experience in a marketing role, ideally within the education sector although this is not essential

• Relevant experience 4 years+ preferably including a mix of traditional and non-traditional marketing

• Experience of CRM and campaign planning

• Experience of budget management and tracking

• Great communicator, confident in building strong relationships with stakeholders

• Strong project management skills

• Demonstrate passion for the customer

• Creative, high energy, innovative, proactive and resourceful

• Driven, with the ability to work under own initiative

• Excellent time management skills, with the ability to work to tight deadlines

What’s in it for you?

Competitive salary & benefits package including 25 days holiday plus an additional holiday to celebrate your Birthday, contributory pension scheme, staff discounts, Employee Assistance Programme (including online GP & well-being support), Volunteering Leave & Cycle to Work scheme. We fully support a hybrid working arrangement, with the working week split between our collaborative workspace in Hyde, Greater Manchester and working from home. Above all, our culture is friendly, welcoming and supportive, and we believe work should be fun.

To find out about Findel, our vision, values and all the great things we do to support communities and the environment, please visit: https://www.findel.co.uk/

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